Providing a license agreement ensures that there is a clear detailing of the rights of usage that are granted with the visual results that are created for your project, whether images or motion services. There are many different ways that the resulting images or motion services from your project may potentially be used. For example, you may be updating your website, designing a brochure or thinking of posting on social media. Each of these different platforms will use the images or motion services in various ways and are distributed to diverse numbers of audiences. The photographer, the creator of the visual content, is always the copyright holder. When your images or motion services are delivered to you, they are not sold to you, but instead, are granted to you, for the use of, for a specifically defined use. White Rabbit Studio services include a basic commercial licensing, granting you the freedom to utilize the images and motion seamlessly across your website, both organic and paid social media campaigns, as well as in your email marketing efforts. Please note, that you can also request to purchase an extended license for further use, for such specific purposes as POS use, third-party retailers and specific print usages, if not already listed as included in a package option.